Custom Door Hanger Flyers

Layout for Custom Door Hanger Flyers

Think of the hanger in three zones. The top zone, around the handle hole, carries your brand and a strong headline that can be read from the doorstep. The middle zone holds the detail: a short menu, a list of services, prices if you want to show them, and your contact details. The bottom zone is the coupon.

Both sides can be printed. Many businesses use the front for the offer and brand, and the back for a full menu or service list. A QR code on the back takes people straight to a booking or ordering page.

Keep text at a readable size. A hanger is narrow, so long lines of small type become hard work. Short sections with clear headings read far better than a dense block of text.

Use colour to guide the eye. A bold band behind the headline, a contrasting box around the offer and a dashed line above the coupon all help the reader move from top to bottom without effort. Too many colours fighting for attention has the opposite effect. Colour contrast and type sizes for a quick read are covered in the print and finish options guide.

Card, Size and Finishing

Door hangers need weight to hang properly and survive outdoor conditions. Card around 350 to 400 gsm stays flat on a handle and resists curling in damp weather. Silk card gives sharp print and a smooth feel; gloss lamination adds protection against light drizzle.

The most common size is slim and tall, roughly 100 mm wide and 280 to 300 mm long, which gives room for three zones and a coupon. The handle hole needs a slit so the hanger can be slipped over knobs and lever handles easily.

Uncoated card is the cheapest option and is easy to write on, which helps if staff add a personal note such as the date of their visit or the name of the person who called. For takeaways, silk or laminated card looks brighter and copes better with being handled in a busy kitchen. Card weights are compared in the board and card types guide.

Who Gets the Best Results

Takeaways and pizza shops use door hanger flyers to put their menu in front of new streets, with a coupon to encourage a first order. Window cleaners, gardeners and gutter cleaners hang them when they are working in an area to pick up neighbours. Estate agents use them to tell neighbours about a recent sale and offer a free valuation.

Driving instructors, dog walkers, cleaners and childminders all find them useful for reaching homes in a specific catchment. The common thread is a local service where the customer lives within a short distance.

Offers with a sensible expiry date work best. A coupon that is valid for a few weeks gives people time to plan, while one that expires in two days is easily missed. Match the expiry to how often people typically use your service: weekly for takeaways, perhaps monthly for cleaning or gardening. Campaigns for local candidates use the plainer election door hangers for canvassing layout.

Planning Your Drop

Pick streets carefully. If your service suits family homes, focus on houses with gardens and drives; if it suits flats, find blocks where external door access is allowed. Hang every flyer the same way up, with the front facing outwards, and avoid doors that ask for no leaflets.

Track results by using a coupon code or a dedicated phone number for each area. After a few weeks, you will know which streets respond, which helps you plan the next drop and decide how many to order.

Weather matters too. Hangers left on a rainy day may be soggy by the time anyone comes home, so aim for dry spells, and avoid very windy days when they can be blown off before anyone sees them. Our guide to how custom pricing works explains why one larger drop costs less per hanger than three small ones.

Write the Coupon Before the Rest of the Flyer

A door hanger flyer is judged by the strip people tear off, so write the coupon first. Settle the offer, the expiry date and a short code that tells you which drop it came from, and make sure the coupon still reads as a complete offer once it is separated from the hanger, with your name and phone number on it. The rest of the flyer then supports that strip rather than competing with it. Send the text, logo and coupon details with the size and quantity.

A custom quote follows by email within one working day, and the free proof shows both sides, the handle cut and the perforation line. Hangers are printed in 4 to 7 working days after approval and dispatched free and tracked to UK mainland addresses in 2 to 3 working days; minimums are low and quoted per job, so a test drop on a few streets is affordable, and any that arrive misprinted are reprinted or refunded if reported within 10 days. Hangers cut to a shape, such as a pizza slice or a van, are covered on the die-cut door hangers in custom shapes page.